Websites are like wardrobes, after a while they become outdated and need a refresh. And it doesn’t take a radical redesign to transform your website from lackluster into a marketing machine.
Like when you go grocery shopping, having a list in hand will save you some headaches later. However, not all checklists are created equal. While this one touches on how the website looks, its primary focus is on how it affects your overall marketing efforts.
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